Okay, so... a Substack then.
What could possibly go right, right?
What am I doing? A Substack? Really?
To put things in perspective, I have previously been the originator of two widely unread blogs, three under-engaged Twitter accounts (two now defunct, the third scheduled for deletion), a let’s-say niche Instagram feed, and a website that seems not so much optimised for search engines as actively designed to be invisible to them. Oh, and also a draft novel that has - well - not quite triggered the bidding war among publishers and agents I had been so confident it would inspire when I start on the damned, accursed, wretched thing.
But hey, it’s that time of year, and I’ve got big, exciting plans for 2024. So this is kind of like a New Year’s… Aspiration or something. How can it fail?
1. Why this, why now 2. What kind of community are you looking to build here 3. Be specific 4. Use an image and “subscribe” buttons
The idea here is to just… talk about writing, and getting writing out into the world. And probably what a doomed, thankless, futile undertaking it mostly is. Hopefully in a faintly entertaining, irreverent way. Why now? Well, again, it’s almost New Year.
The aim is to be posting at least once a week. Maybe more at the start, then slowly dying off as life’s hurdles, conflicting priorities and a generalised sense of disaffection start to kick in. No, just kidding, let’s go with once a week-ish. And, paid? I can’t imagine why anyone would at this point.
So here’s a picture and some buttons.
I love comments. Please. Say anything.




